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Automation & AI · Custom CRM

Custom CRM development for your business

We build the CRM around how you already sell: where leads come from, who owns what, and what has to happen next. No extra modules you have to work around.

Sound familiar?

Where time and money slip away

  1. Leads get lost

    Some leads stay in a salesperson’s messenger or inbox, and nobody knows how many there really were.

  2. Off-the-shelf CRMs don’t fit

    Half the fields in a standard CRM are useless, and what you actually need isn’t there. So the team keeps a spreadsheet next to it.

  3. No big picture for management

    To find out how many deals are in progress and where they’re stuck, you have to ask every salesperson.

What’s included · 6

What we do

  1. 01

    Sales process review

    How leads come in, who picks them up, what stages a deal goes through and what counts as a result.

  2. 02

    All leads in one place

    Website, Telegram, email, calls: every lead lands in the CRM automatically and doesn’t get lost.

  3. 03

    Pipeline and reminders

    Deal stages that match yours, not a template’s. The CRM reminds people whom to call back and when.

  4. 04

    Call lists with outcomes

    A list to work through, the result of each call in one tap, filters by outcome.

  5. 05

    Reports for management

    Leads, deals and revenue for any period, conversion by salesperson. Can be sent to Telegram every morning.

  6. 06

    Mobile and access levels

    The CRM works in the browser and on phones. Every employee has their own login, and the manager sees everything.

Pricing and terms

from $590

The price depends on the number of stages, roles, integrations and reports. We give you an exact figure after a free review, before you sign.

  • First stepFreeWe start with a free review: what to automate first and what it will cost.
  • PaymentAfter the workUnder a contract, once the work is done.
  • SupportAfter launchWe keep everything running and make changes as your process evolves.
  • OwnershipAll yoursThe code, the data and every login belong to you.

Examples · 3

What it looks like in practice

  • Plant overview in the CRM: open deals, shipments, exchange rates, monthly receipts and ingot stock

    Manufacturing · CRM

    CRM for an aluminum plant

    Deals from inquiry to shipment, price approvals by the owner, the press queue, ingot stock and overdue payments. Central bank exchange rates and the LME aluminum price update on their own.

    • CRM
    • manufacturing
    • inventory
  • Web studio CRM: leads in the database, emails sent, clicks through to concepts, replies and a daily sending chart

    Sales · CRM

    CRM for a web studio

    Companies, emails and clicks through to concepts, call results, negotiations and active projects. You can see who opened a concept and who’s waiting for a call.

    • CRM
    • calls
    • analytics
  • Royalty Spa outreach CRM: companies, emails sent, clicks, replies and the email funnel

    Email outreach · CRM

    Outreach CRM for Royalty Spa

    For a hotel cosmetics supplier: every recipient gets their own link, clicks and replies come in by email and Telegram, and a funnel runs from first email to deal. Follow-ups and bounced emails are tracked automatically.

    • CRM
    • email
    • Telegram

Screens show sample data: company names, amounts and orders have been changed.

In detail

01

Custom CRM or off-the-shelf

An off-the-shelf CRM like HubSpot or Pipedrive works well when your process looks standard: lead, call, deal. It’s quick to set up, but you’ll have to adapt to it.

A custom CRM makes sense when your process is unusual: several approval stages, calling through a contact list, a custom quote for each client, your own documents. Then it has only what you use, and there’s nothing to work around. We run our own studio on a custom CRM: leads, calls, negotiations, projects and revenue tracking all live in one system built around our process.

02

What goes into the cost of a CRM

A custom CRM costs from $590. The total depends on the number of stages and roles, where leads come from, which reports you need, and what the CRM has to exchange data with: your website, phone system, Telegram, QuickBooks or Xero. We start with a free review: we look at your process and give you an exact figure before you sign.

Often the first version covers the essentials (leads, pipeline and reminders), and the rest gets added along the way, once the team is already working in the system.

03

Where customer data is stored

We store leads and customer data on a server that fits the privacy laws your business is subject to, including any rules on where that data has to be kept. Access, code and data belong to you.

FAQ

Custom CRM FAQ

From $590. The final price depends on stages, integrations and reports: we give you an exact figure after a free review, before you commit to anything.

Didn’t find your answer? Ask us

It has only your process: the stages, fields and reports you need. If the review shows that an off-the-shelf CRM suits you, we’ll tell you so.

Didn’t find your answer? Ask us

Yes. We move clients, deals and history so the team starts working with the same data.

Didn’t find your answer? Ask us

Yes. Salespeople open it in their phone’s browser: client card, call, result in one tap.

Didn’t find your answer? Ask us

We’ll add a stage, a field or a report. That’s a routine update; the system doesn’t need to be rebuilt.

Didn’t find your answer? Ask us

We work under a contract. You pay once the work is done.

Didn’t find your answer? Ask us

You do: the code, the data and all access. If you decide to keep developing the system with another team, we’ll hand everything over.

Didn’t find your answer? Ask us

We support it: we keep everything running and make changes when your process changes.

Didn’t find your answer? Ask us

Get in touch

Discuss a project

Four quick steps. Only your name and contact are required. We start with a free review and a homepage concept.

Pavel RyzhovStudio founder, reads every request

We’re available around the clock. Message us anytime.

What do you need?

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